Kew
Kew is Jigsaw's cheap cousin and at times can be a little hard done by. It is the high street alternative to Boden although it can lack quality in comparison. It is often to be found in market towns, which suggests the type of clientele it is aiming at. The prices also reflect the clientele they are reaching and are at the higher end of our No Knickers budget. Having said that, Kew definitely has some veritable strengths and comes into its own particularly in Autumn/Winter. It has produced some wonderful classics for my wardrobe as well as the odd touch of fashion frippery, once in a blue moon!
The Shopping List
- Gorgeous vests in tasteful muted tones for an extra layer (some of them are thermal lovelies too)
- Silk tops for some christmas glamour
- Good quality long sleeve T.shirts in a variety of tasteful, muted colours £29
- Shrugs
- Leather bags @£84
- Great 1920's winter shoe. Watch the soles though - a bit stiff
- Knitwear £45+ 100% wool but very little cashmere
- Belts
- Scarves@£39
- Simple, slightly serious coats that are inoffensive but are £130+
- Funky and original necklaces and other jewellery @£19
- Fine Knit dresses in different styles and colours. Very stylish
- Great service and attention
Purchase With Care
Dowdy Alert
The dresses can often be quite mumsy.
Quality Alert
The Angora mix knitwear, though very soft, can pill after a couple of weeks and look a bit worse for wear. This can be a sure sign of inferior quality angora or knitting processes.
Price Alert
Although Kew is the cheaper version of Jigsaw, do not be deceived. The prices soon mount up! For example, the statement jewellery, though often tasteful, can be a little bit pricey.



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